7 April 2025

Reconomy makes fifth US acquisition via Lincoln Waste Solutions platform to expand its North American footprint

Reconomy, the international circular economy specialist, announces the acquisition of American Outsourced Waste and Recycling (AOWR).

Headquartered in East Hartford, Connecticut, AOWR is a leading outsourced waste management business with a national network of more than 8,000 vendors and customers throughout the US and Canada. It provides a wide range of managed waste services specialising in retail, entertainment, logistics and restaurant segments.

This latest transaction is in line with the Company’s strategic priorities to gain a leading position in the US to capitalise on the significant opportunities in this market. The region produces 10x more waste than the UK, yet has linear resource chains, low recycling rates and an over-reliance on landfill and incineration. The serviceable US waste management market is estimated at $130bn – 170bn and is growing at 4-6% p.a*.

It marks Reconomy’s third US acquisition completed this year following the acquisitions of Complete Solutions & Sourcing and Waste Focus announced in January and brings the total number of US acquisitions completed to five.

Reconomy’s US strategy is being built around Lincoln Waste Solutions, a leading waste and recycling management firm with hundreds of major retail and Fortune 500 clients. Acquired in August 2024, this was Reconomy’s first acquisition in North America. The addition of AOWR adds further capabilities, capacity, headcount and customers to Lincoln’s growing operations and will help it ramp up growth and scale across the US.

What our leaders said

See what Recomomy our leaders and new colleagues had to say

This latest acquisition is another step on our journey to attain a leading position in the US and reflects our commitment to allocate capital efficiently to where the most attractive opportunities lie.

The strategic opportunities for growth across North America are significant. With resources being consumed faster than they can be replenished, businesses in the US are increasingly recognising the economic imperative of keeping resources in circulation and are turning to companies like ours to better manage their materials. We look forward to welcoming our new colleagues and to delivering value to all our stakeholders.

Guy Wakeley, Chief Executive Officer

Reconomy

This is a very exciting time for our North American business as we execute on our ambitious M&A strategy at pace to rapidly scale our waste management operations through our Lincoln Waste Solutions platform. This latest transaction follows the acquisition of the two US brands we announced in January and strengthens our platform to drive future growth in this fast-growing, dynamic region.

Michael Williams, EVP Circular Solutions, North America

Reconomy

We are delighted to welcome AOWR to Reconomy. They are a great cultural fit and share our commitment to providing exceptional services to our customers. Following this latest milestone and also our recent rebrand, we have excellent momentum behind us. I look forward to working closely with Jack and his team to help our customers unlock commercial opportunities through the circular economy

John Ayvas, Chief Executive Officer

Lincoln Waste Solutions by Reconomy

I have been impressed by Reconomy and their clear ambition to become the leader in the US waste and resource management market. Joining Lincoln Waste Solutions with the backing of Reconomy positions us well to deliver even better services to our customers and provide increased opportunities for growth with our hauler partners